Agritecture to host pre-event urban farm planning workshop at 2022 Indoor Ag-Con Las Vegas – Urban Ag News
Agriculture Designer Workshop for February 27, 2022 | 2 p.m. – 5 p.m.
Caesars Forum, Las Vegas, Nevada
Press release – The urban agriculture and controlled environment consultancy firm Agritecture will organize the pre-event workshop, “Planning your commercial urban agriculture business”, on Sunday February 27, 2022 – the day before the opening of the Ag-Con Indoor – February 28-March 1, 2022 at the Caesars Forum, Las Vegas, NV. Focused on providing participants with a clear understanding of how to think strategically and avoid mistakes when planning an urban farming business, the three-hour workshop will run from 2 p.m. to 5 p.m.
Participants will have access to Agritecture Designer, Agritecture’s proprietary urban agricultural planning software. This workshop will use Agritecture Designer and participants will work as a team to conduct a design workshop to explore how urban agriculture might fit into their current projects or long-term goals.
Workshop attendees will also meet and hear from some of Ag-Con’s agricultural design partners and interior exhibitors, including Ceres Greenhouse Solutions and Montel.
The Agritecture Workshop is an optional pre-event workshop add-on available to Indoor Ag-Con attendees for only $ 150. To learn more and to register, visit www.indoor.ag/agritecture-pre-event-workshop/
“We are delighted to partner with Agritecture to provide this comprehensive educational opportunity to our growing audience,” said Brian Sullivan, Owner | Partner, Indoor Ag-Con, LLC. “Attendees will definitely find this workshop a great way to kick off their Ag-Con indoor experience. Not only will this help them strategically navigate the concurrent Indoor Ag-Con and National Grocers Association Show events that start the next day, but the workshop adds even more networking, market research and partnership development opportunities for help develop their businesses.
Led by Architecture Director of Digital Strategy Ricky Stephens; Marketing and sustainable development manager, Briana Zagami; and board director, Djavid Amidi-Abraham, the workshop plan includes:
Lesson 1 | Introduction to commercial urban agriculture
• Understand the full range of urban agriculture solutions and impact categories
• Main lessons learned from current case studies and past failures
• How to position your farm for success
Lesson 2 | Choose your equipment, crops and marketing
• Greenhouse and vertical truss considerations
• An introduction to hydroponic systems
• Understand lighting options, nutrient solutions, airflow and CO2 enrichment
• How to conduct proper market research
• Marketing and sale of your product
• Assessment of various sales channels
Lesson 3 | Partner presentations, including
• Ceres greenhouse solutions
• My telephone
Design workshop | Participants will be divided into teams
Teams will develop an urban agriculture concept based on a selected location and site parameters using Agritures proprietary urban agriculture planning software, Agritecture Designer.
INTERIOR AG-CON 2022 QUICK FACTS
WHAT: Leading Trade Show & Conference for Indoor Agriculture | Vertical & Controlled
environment agriculture industry
WHEN: Monday February 28 to Tuesday March 1, 2022
O: Caesars Forum, 3911 Koval Lane, Las Vegas, NV 89101
INFO: For more information about the exhibition or participation, visit www.indoor.ag or email [email protected].ag